SHELBY TWP, MI., NOV. 16, 2011 – Lace up your running shoes and set your stop watches for the second annual Jingle Bell 5K Run on Sunday, December 18! Sponsored by BIGGBY COFFEE of Shelby Township, proceeds from this 5 kilometer, run/walk will benefit the Shelby Township Lions Club and Macomb County Special Olympics.
The second annual event will start at 9 a.m. in the store’s parking lot, located at 51185 Van Dyke Rd. At last year’s event, store owner, Dave Danyko, and the rest of his team raised more than $2,000 for the Lion’s Club, which puts together holiday food baskets for less-fortunate families in the area.
“As a local business we know it’s very important to give back to our community and we are thrilled to have enough community support to host this event for the second year in a row,” Danyko said. “With the help of lots of volunteers, we hope to reach our contribution goals for the Lions Club, the Macomb County Special Olympics and support other local charities especially in need this year". Just as important as the funding, is the participation and generation of good will within the community.”
This past summer, Danyko and his store also sponsored the “Gopher the Gold” charity run in Shelby Township, which raised more than $7,500 for the area’s Special Olympics program. Danyko said he hopes that as more people become aware of the Jingle Bell 5K, it will become just as popular as the “Gopher the Gold” event.
“This is a great way to join with our neighbors and do a bit of good work to help others in need,” Danyko said. “This time of year it becomes especially important to recognize what you are thankful for and give back where you can.”
Registration for the Jingle Bell 5K is going on now and can be done online at: http://www.jinglebell5krun.com/ or in person at BIGGBY COFFEE of Shelby Township.
About BIGGBY COFFEE®
East Lansing, Mich.-based BIGGBY® COFFEE opened a single store in March of 1995 based on the founding principle that coffee-lovers and the coffee-curious alike would benefit from a less pretentious approach to the standard gourmet café paradigm. BIGGBY COFFEE introduced connoisseur-worthy drinks with pronounceable names like Teddy Bear and Caramel Marvel, and barista staff surprised guests with simple gestures like free kazoos and bouncy balls for no other reason than to brighten their day. The “Big ‘B’” on the orange background caught on, and today BIGGBY COFFEE has 138 cafes open or under contract across six states including: Michigan, Ohio, Illinois, Indiana, South Carolina, Wisconsin and Texas. For more information, visit www.biggby.com.