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Battle Creek, MI, 12/14/2015 – BIGGBY® COFFEE is excited to announce Grand Opening of a brand new store in Battle Creek, MI on Monday December 14 , 2015! This brand new store is locate inside FireKeepers Casino Hotel just off the main casino lobby.


“We feel that BIGGBY®‘s core values of “B Happy, Have Fun, Make Friends and Love People”, will be popular with the FireKeepers guests while providing them with great coffee,” states Brian Decorah, Chief Executive Officer at FireKeepers Casino Hotel. “BIGGBY® is a locally-owned company, with a service culture that aligns perfectly with the FireKeepers brand, making them the perfect partners to enhance our guests’ experience.”


BIGGBY® COFFEE, established in 1995, is a Michigan owned coffee company with over 200 locations throughout the Midwest and Southeast. BIGGBY® is another new addition to FireKeepers and our team will be operating the 471 store. Guests can choose from a variety of coffee and tea drinks including specialty beverages just for the holidays, including the Snow Mint Mocha, the Peppermint Stick Mocha and the Gingerbread Cookie in a Cup Latte. Join us at the new FireKeepers BIGGBY® COFFEE to pick one up today!


The BIGGBY® menu will also include a special FireKeepers Casino Hotel touch, with an array of freshly-created sandwiches and salads available throughout the day. Combine these with an array of bakery treats and BIGGBY®’s is outstanding beverages and the guest enjoys a winning combination. BIGGBY® Coffee is open Sunday through Thursday from 8am to 11pm plus Friday and Saturday from 8am to 3am.


FireKeepers Casino Hotel is located just off Interstate 94 at Exit 104 in Battle Creek, Mich. The property features a 111,700-square foot gaming floor with 2,900 slot machines, 70 table games, a live poker room and bingo room. FireKeepers offers a AAA-rated Four Diamond resort-style hotel with 243 rooms, a functional multi-purpose event center capable of seating up to 2,000 guests, six distinctive dining destinations, multiple lounges and entertainment venues. FireKeepers is the title sponsor of the June Sprint Cup Series race at Michigan International Speedway, the FireKeepers Casino 400. For more information visit


FireKeepers Casino Hotel is owned and operated by the Nottawaseppi Huron Band of the Potawatomi.


About BIGGBY® COFFEE East Lansing, Mich.-based BIGGBY® COFFEE was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and his business partner Michael McFall, on a handshake and $3,000, decided to franchise the concept. BIGGBY® COFFEE’s core values of B happy, have fun, make friends, love people and drink great coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet café paradigm. Besides connoisseur-worthy drinks with pronounceable names like Teddy Bear and Caramel Marvel, BIGGBY® baristas provide a unique experience focused on brightening their customer’s day. The “Big ‘B’” on the orange background caught on, and today BIGGBY® COFFEE has 249 cafes open or under contract across nine states including: Michigan, Ohio, Indiana, Illinois, South Carolina, Wisconsin, Kentucky, Florida and Texas.